Michael Arace: The power and the hubris, and the agony and the agony, of Crew rebranding
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3 years ago By Yoongi — The rollout of the Crew's rebranding may not have been the worst marketing move in history. Remember when Pope Leo X was building St. Peter's Basilica, and
Michael Arace: Who planned this anti-Crew rebranding? Anthony Precourt or Don Garber?
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3 years ago By Kulpin — The Crew's latest rebranding effort has been in the sub-rosa planning stage for more than a year, but word of an announcement began slipping from containme