Disney Is Raising the Price of Hulu By $1. It Could Cost the Company Millions - NewsBreak
By Yoongi in Business
Updated 3 years ago
Disney's announcement of its upcoming $1 monthly price increase of Hulu came as a surprise because it's an admission that the company isn't trying to generate new subscribers through product improvement. Rather, it is trying to generate more money out of existing subscribers without actually doing anything to make the product better.