Steve Jobs Stole His Best Idea Ever From Nike's Brilliant 2-Word Marketing Strategy - NewsBreak

There's a great podcast series from Vox Media called "Land of the Giants." Over the past few years, it has covered Google, Netflix, and Amazon. This year, Peter Kafka is talking about Apple, and in one of the early episodes, he recalls a speech Steve Jobs gave shortly after he returned to Apple in 1997. Jobs wasn't even CEO at the time, but he was speaking to an employee town hall.