Panera Leverages Payment Companies' Audiences to Expand Subscriber Base - NewsBreak
By Victor in Business
Updated 2 years ago
Free coffee is a tried-and-true perk, and American Express is leveraging consumers' desire for that morning boost to drive signups. On Wednesday (Nov. 3), the company announced its new MyPanera+ Coffee Subscription Benefit, through which anyone who signs up for a consumer or corporate card between Nov. 1, 2021, and Jan....
