Meet Mighty, an online platform where kid CEOs run their own storefronts; a "digital lemonade stand"

A new startup called Mighty wants to provide them with a new alternative through a platform it's building that, like a kind of Shopify for kids, enables younger kids to open their own store online and to learn a lot in the process. In fact, Mighty — led by founders Ben Goldhirsh, who previously founded GOOD magazine, and Dana Mauriello, who spent nearly five years with Etsy and was most recently an advisor to Sidewalk Labs — sees itself as smack dab in the center of fintech, ed tech, and entertainment.