Philips sticks with Ketchum, FleishmanHillard after $300 million marketing review
By Megansoto in Business
Updated 3 years ago
AMSTERDAM: Philips has selected Omnicom Group as its global creative, media and communications agency partner, extending its decade-long relationship with PR agencies Ketchum and FleishmanHillard. The decision came after the Dutch multinational electronics company invited at least four global holding companies to participate in a $300 million review run by...