French Cosmetics Giant L'Oreal Targets Male Beauty With Push Into New 'Growth Engine' Market

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By Lawce in Business
Updated 3 years ago

A newly-created South Asia and Middle East market will account for the majority of L'Oreal's new business over the coming decade — with men making up a big part of that, the cosmetics giant has said. The combined zone — dubbed SAPMENA — will be headquartered in Singapore and cover...

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