Save the Earth IRL by playing Pokémon Go during Sustainability Week

When Pokémon was first introduced in the 1990s, people wouldn't have expected the fanciful creatures to care about the environment. But the Pocket Monsters, as they're known in Japan, live alongside humans in the wild, so they, too, have a stake in sustainability and global warming. Nintendo recognizes that vested interest with Sustainability Week, Pokémon Go's latest event, inspired by the goal of safeguarding our planet.