Cruise Hires Pereira O'Dell As Advertising Agency - NewsBreak

Cruise, General Motors' autonomous driving technology arm, has tapped Pereira O'Dell for advertising duties following the agency's pitch. According to Natalie Nymark, Pereira O'Dell's west coast lead, the advertising agency will ramp up its work for Cruise next year, as reported by a recent post from Ad Age. An unnamed spokeswoman for Cruise confirmed it will be working with Pereira O'Dell in 2022 as the semi-autonomous tech company moves from R&D efforts towards commercialization.