Adidas Launches Resale Program Powered by ThredUp - NewsBreak

Adidas is getting in the resale game on its own terms. The company today launched "Choose to Give Back," a custom resale solution powered ThredUp's resale-as-a-service (RaaS) program. Via Adidas' Creator's Club app, customers will now have the option to send in used Adidas apparel, accessories and footwear to be resold.