Amazon Finds Podcasts, Voice Connect Emotionally With Consumers - NewsBreak

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By Ulises in Business
Updated 2 years ago

Storytelling through podcasts help brands connect emotionally with listeners, according to data released by Amazon Ads on Tuesday. When emotions are triggered through a story read aloud, people remember, as the demand for spoken word content continues to rise. Wondery, an Amazon Music company acquired in December 2020, provides...

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