Hyundai Motor to launch Genesis in Europe; US auto sales at record high
By Olachi in Business
Updated 3 years ago
Hyundai Motor Co. is taking its standalone high-end brand Genesis to Europe, the traditional stronghold of premium cars such as BMW and Audi, as the top South Korean automaker aims to rebrand itself as a maker of luxury vehicles. Hyundai announced its official entry into the European market during an...