Moschino to Take Control of Brand Distribution in Mainland China - NewsBreak

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By Hernandez in Business
Updated 2 years ago

MILAN – Moschino parent Aeffe S.p.A. is taking control of the brand's distribution in Mainland China, signaling the increasing relevance of that market for the label. Moschino has signed a letter of intent to take on the management of the brand's stores in Mainland China, effective in June 2022. The stores have been operated for the past 10 years by Scienward Fashion and Luxury (Shanghai) Co. Ltd.

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