From 'Animal Crossing' to Netflix: Unilever and P&G search for young consumers in a pandemic - NewsBreak

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By Alexdemarco in Business
Updated 3 years ago

CHICAGO, Oct 4 (Reuters) - Unilever Plc? and Procter & Gamble, the world's top two? advertisers, are seeking out younger audiences by reallocating some 2021 spending away from traditional TV and into video games, streaming services and media programs operated by retailers like Walmart and Tesco. As they continue to...

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